Why does launching an ad campaign 


take longer than it should ?

Who I worked with

Real estate agents

Marketing agents

Stakeholders

Developers

Timeline

Sept - Dec 2024

14 weeks

My Contributions

User Research

Information Architecture

Workflow Redesign

Design System

Hi-fi workflows

Why does launching an ad campaign 


take longer than it should ?

Who I worked with

Real estate agents

Marketing agents

Stakeholders

Developers

Timeline

Sept - Dec 2024

14 weeks

My Contributions

User Research

Information Architecture

Workflow Redesign

Design System

Hi-fi workflows

Why does launching an ad campaign 


take longer than it should ?

Who I worked with

Real estate agents

Marketing agents

Stakeholders

Developers

Timeline

Sept - Dec 2024

14 weeks

My Contributions

User Research

Information Architecture

Workflow Redesign

Design System

Hi-fi workflows

The redesign helped agents launch campaigns faster, navigate with greater confidence, and spend less time correcting mistakes.

The redesign helped agents launch campaigns faster, navigate with greater confidence, and spend less time correcting mistakes.

The redesign helped agents launch campaigns faster, navigate with greater confidence, and spend less time correcting mistakes.

30%

30%

30%

faster campaign creation.

faster campaign creation.

21%

21%

21%

quicker task completion

quicker task completion

80%

80%

80%

increase in user satisfaction

increase in user satisfaction

17%

17%

17%

fewer errors
made

fewer errors
made

My Case Study is still in progress but

you can go through the stakeholder presentation slide deck

My Case Study is still in progress but

you can go through the stakeholder presentation slide deck

My Case Study is still in progress but

you can go through the stakeholder presentation slide deck

If you made it this far

Might as well say Hi!